Cookie Policy

A cookie is a small text file a website stores in your browser. There are also related technologies like localStorage and sessionStorage. Together these let a site remember things across page loads.

• Meta Pixel. Sets two first-party cookies: _fbp (browser ID, 90 days) and _fbc (click ID, set only when you arrive via a Facebook/Instagram ad). These help us measure whether our ads lead to visits. No personal data is shared beyond what Meta already knows from the ad click.
• sessionStorage, quiz progress. When you start the body-shape quiz, we save your progress in your browser only (not on our server) so you can pick up where you left off. Cleared when you close the tab.
• localStorage, cookie-banner acknowledgement.Once you acknowledge our cookie banner, we store a single flag so we don't show it again. Clearing your browser storage resets it.

• Plausible Analytics, 100% cookie-free. No persistent identifier is set. We use it because it keeps the site fast and respects your privacy.
• GoHighLevel booking widget, when you click “Book a Strategy Call” and a GHL iframe loads, GHL may set its own cookies on the GHL domain to run the widget. We don't control those; see GHL's policy.
• Meta Pixel, loads on every page for ads measurement. Meta may also set or read cookies on the .facebook.com domain. See Meta's Privacy Policy.
• YouTube / Facebook / Instagram embeds, we currently embed none on the site. If we add any in the future, those platforms will set their own cookies on their domains when the embed loads.
• Sentry (error monitoring), loads only if an error occurs. Does not set tracking cookies.

You can clear or block browser storage at any time via your browser settings (look for “Clear browsing data” or “Site settings”). Because we don't rely on any tracking cookies for the experience, blocking cookies won't break the site, the only difference is you'll see the cookie banner again.

If we ever add cookies (for example, a video embed or a new tracking pixel), this page will be updated and the banner will ask for renewed consent for non-essential additions.

Questions? [email protected]. See also our Privacy Policy and Terms of Service.